Branding that feels aligned, expressive, and intentional.
Creative direction starts with a feeling.
Color palettes, textures, printed materials, environments, and emotion all shape the way a brand is experienced—not just seen.
I create visual identities for creatives and small businesses who want their brand to feel intentional , recognizable , and true to who they are.
Whether you’re starting fresh or evolving an existing brand, I focus on building visuals that feel intentional and recognizable across everything you do—from social media to in-person experiences.
Recent work includes seasonal branding, logo design, and cohesive visual refreshes tailored to each business.
Previous branding projects
View branding projects previously completed by Charlotte Art Archive